Off to On: Concert-Booking & Tour Mgmt.

 

Branding
Art direction
Motion
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Identity for concert-booking & tour management group, OFF to ON, focused on setting up musicians with the logistics of taking their live show on the road and helping every step of the way.

7th place finalist (out of top 20) in first round of OpenBrand’s ‘Rising Star’ contest.

Designer – Dustin Cordeiro
Client – OpenBrand
Date – 2015

Logo
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The logo comes in multiple forms with alternating shapes and is used freely across formats for web or print, giving the brand a fluid variability.

Concept:
Sound = Noise
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The use of digital noise throughout the graphics, sometimes in a heart-beat manner, points to the relationship between the music, the individual & the work of OFF to ON.

 

Poster
Concept:
Spread Your Prophecy
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For passionate musicians, creating & sharing music is truly a religious experience. OFF to ON helps get their show on the road & bring their ‘prophecy’ to new, bigger audiences.

 

 

Thanks for viewing!
Appreciate on Behance here.

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